Lisa Talia Moretti

Lisa Talia Moretti

Head of User Research, Methods

Lisa Talia Moretti is an award-winning digital sociologist, strategist and tech ethics activist based in London. She currently holds the position of Head Of User Research at Methods. For more than a decade, she’s studied and written about the relationship between technology, information and society. During this time, Lisa has also presented keynotes and run workshops to audiences from a wide range of business backgrounds on the impact, opportunities and challenges of emerging technologies.

Lisa is an Associate Lecturer in the Institute of Management Studies at Goldsmiths (University of London) and at Cardiff University in the School of Journalism, PR and Cultural Studies. She is also a visiting teacher at Plymouth University and at Sup de Pub in Paris. Her teaching area of expertise is Digital Research Methods, Design Thinking, Campaign Analytics and Social Media and Brand Strategy. Lisa’s research projects with Goldsmiths and King’s College have seen her collaborate with To Play For, IpSoft, Adobe, Mindshare and Rackspace. Her research covers a range of technologies including AI, chatbots, VR and AR, and wearable technology and has gained international coverage with CNN, BBC, Fast Company, Campaign, Techcrunch, Forbes and others.

Technology is not a product, it’s a system, TEDxSquareMile

Not just another tech ethics talk: How to turn ethical principles and frameworks into action

Over the last few years, companies and governments, independent councils and working groups, membership organisations and academics have been in a flurry writing ethical guidelines and principles. They’ve been doing this for artificial intelligence, machine learning, data (and data science) as well as technology more broadly. This has happened for good reason. The social and political impact of technology over the last decade has resulted in a set of cascading consequences that has been devastating at worst and cringe-worthy at best. While the ethical principles and frameworks have been an extremely helpful start, it’s time to put them into action if we are really serious about making an impact.

Aimed at people who are looking for practical advice on how to take the next step on tech ethics or who are frustrated by the current tech ethics conversations and want to hear a new perspective, this talk will explore how to take action at an individual, team, or organisational level.

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